
I didn't get around to mentioning it previously, but a couple of months ago Japanese software manufacturer SourceNext came up with a great idea for distributing its products at retail.
Instead of packaging up the software on standard CD-ROMs, SourceNext opted to put the programs on USB memory sticks.
Why is this a great idea?
The USB sticks have a capacity of 1 GB, but the programs themselves take up only a small portion of the available space. Once you've installed the software, you can use the excess space to store documents, images, music files, etc.--just as you can with any USB stick--but the product sells for the same price you'd pay for a CD-ROM version.
So you're essentially getting a 1 GB portable storage device free.

