Tapping into nostalgia felt by Japanese in their 30's, 40's and 50's, as well as the curiosity of younger club-goers who were too young to experience the decadence of Japan's bubble and post bubble-era discos, the AVEX Groups has been bringing back the dance halls for one-night stands in Tokyo.
In early September AVEX revived Juliana's Tokyo to celebrate the company's 20th anniversary in an event that drew over 13,000 people. The original Juliana's was a joint effort between British and Japanese concerns and was open just three years, from 1991 to 1994, but it created a sensation thanks to its use of platforms that young, normally shy Japanese women eagerly mounted to dance provocatively in skimpy "bodcon" fashion (you can get a sense for what the club was like by checking out these videos here and here. Note: watch at your own risk. These videos are not intended for those under 18.)
If you missed the event, not to worry. Later this year and in January 2009, AVEX has plans to bring back other 80's and 90's discos such as Twin Star, Velfarre and Maharaja for one-offs, as well. Here's a list of dates and venues:
"Legend of Twin Star"
November 22 at Roppongi King and Queen
"Legend of Velfarre"
December 5 at Differ in Ariake.
"Legend of Maharaja"
January 30 at Roppongi King and Queen
